A web app is faster, more secure, and more engaging than a mobile site.
But if you want the best of both worlds, Progressive Web App is the way to go.
A Progressive Web App (PWA) is built with web technologies that can be installed like any other app, but it also improves over time with features like push notifications.
If your customers are changing their device preferences or if you want to reach them where they are, PWAs can be a great solution. They're also easy to set up and maintain so they won't take up much of your time or money.
Check out some of the situations in which a business might want to consider using PWA technologies:
- The website is used heavily on mobile devices.
- The website is often accessed by users who do not have a desktop computer and cannot install an app.
- The website requires real-time communication with users, such as chat or video calls.
PWA technologies can be an excellent choice for businesses that want to create a mobile-friendly website. They are instrumental if your company's target audience is on the go and always on their smartphones, tablets, or other mobile devices.
PWA technology has increased conversions by over 60% and increased engagement by 40%. It also provides a better user experience for users accessing your site from their mobile devices.
PWA technology is easy to implement, so it's a good choice for businesses that want to improve their mobile presence without spending a lot of money on new software or hiring an expensive developer.
There are many benefits to PWAs. Here are some of them:
- They're easy to update, so you can keep your users up-to-date with new features or bug fixes quickly and easily. This lowers maintenance expenses by reducing the number of versions that must be supported simultaneously.
- They're easy to scale — if your website becomes popular, your PWA will scale automatically too. This means better performance for your users no matter how much traffic comes in because it won't depend on your servers being able to handle all that traffic or having enough money for them.
- They're secure — PWAs don't rely on third-party code or access permissions from other sites; they only use HTTPS URLs which means they're safe.
PWA technologies are great for businesses of all sizes, from small startups to global companies with several hundred employees. PWA is also a good option for companies that want to build their brand and grow their user base without spending much money on development.